If you are serious about your business, you should spend some money on getting your name out there.  One of the most effective ways of marketing your business in person is with your company business card. This is a marketing medium that will probably stand the test of time.  Your business card design should let the person know who you are, and how to get hold of you. Your card must always be memorable & professionally designed.

Have you ever received a business card that looks exactly like the past 3 cards you received? Mediocre business cards usually end up in the bin. As with any advertising medium, your business card has to stand out above the rest.

If your business card design does not look better than 90% of business cards out there, it will probably not be good enough.

There are some important rules we use for every business card design. Firstly, your logo has to be clearly visible. Your logo should represent your business, and must be relevant to your industry. This is one of the advantages of using Brandable™ to design your business card. You have to make use of clear fonts and colours that go well together. This might seem like common sense but to combine all these factors correctly is an art. We approach most designs with minimalism and effectiveness as priority.

Secondly, we suggest you have your website and email address on the card. Most people nowadays are searching for products & services online. Your website should be the first thing they see. In recent time’s, web info can be more powerful than a telephone number. This might help answer questions they have about your products & services at the client’s leisure. Once again, your website must be professional and attractive for this strategy to be effective. The more successful your company appears online, the more conversions you will have. Once again, one of the advantages of using us for your web designs.

Lastly, your business card must be memorable. It does not have to be outrages to be memorable. You can have an elegant design that will be way more memorable that a flashy over the top card. Most customers do not respond well to cheap or tasteless. Your card must represent your success. It’s like the age old saying “fake it till you make it”. If your small business appears successful, success will most likely follow.

It is important to print your business card on the proper mediums. Your business card design can be beyond amazing, if you print it at home, it will look bad. Commercial printers do not use normal printers, paper, or ink.  Remember, first impressions last. Do not lose clients because you do not want to spend money on printing your business cards properly. This is a mistake some small businesses often make. Business cards printed by commercial printers will save you money in the end. Shortcuts will not always get you to your destination.